Are Your Emails Set Up Correctly?

Are you 100% sure your business’s emails are being delivered properly?

The technical rules have recently changed.

Don’t get caught out

Here’s how to get your email setup checked

Every time you send an email from your business, a lot of things happen automatically in the background to check that it’s a real email sent by you.

The email service providers such as Gmail and Microsoft use algorithms to assess each individual email’s authenticity.

They’re trying to identify spam emails and phishing emails (these pretend to be from trusted sources but send people to fake websites where their login details are stolen).

To authenticate emails, there are three primary methods used:

SPF (Sender Policy Framework)

Think of SPF like a list of friends you’re allowed to send letters to. When you send a letter, the postman looks at this list. If you’re on it, your letter gets delivered. If not, the postman thinks you might be pretending to be someone else, and your letter might not get to your friend.

DKIM (DomainKeys Identified Mail)

DKIM is like a secret handshake or a special sticker you put on your letters. When your friend gets the letter, they check for the handshake or sticker. If it’s there, they know the letter really came from you and wasn’t changed by anyone else while it was being delivered.

DMARC (Domain-based Message Authentication, Reporting, and Conformance)

DMARC is like a set of rules for the postman, telling him what to do if a letter doesn’t have the right sticker or isn’t on the friends’ list. It can tell the postman to give it back, throw it away, or deliver it but tell your friend to check it carefully.

Since February 2024, big email companies like Gmail and Yahoo have insisted you need to have DKIM and DMARC set up for your business… or they won’t deliver your emails.

It’s believed hundreds of thousands of businesses aren’t set up properly… and have no idea many of their emails aren’t being delivered.

Don’t be one of them!

We can check your email setup simply and quickly without needing any access to your systems.

And if you do have an issue, we can advise you how to get it solved.

Complete the form to book a 15 minute Zoom.

By the end of that call, you’ll know by the end whether you have a problem or not.

And we promise that there’s no obligation to buy anything, ever.